Kuwait Airways is undergoing sweeping changes, as outlined by Rasha Al Roumi, the carrier’s Chairperson & CEO, in a previous blog post. The airline’s transformation strategy is being applied across the organisation, from its operations to its commercial and service activities. All of this change is taking place with one goal in mind: to reassert its position as one of the key aviation players in the Arabian Gulf.
While some carriers have started to feel the effects of a “build it and they will come” mantra, resulting in an oversupply versus demand, Kuwait Airways remains in a strong position to grow. In 2016, the airline’s domestic market share from Kuwait International Airport increased by 11%, over 2015’s figures, reaching 32%.
With access to cutting-edge data travel intelligence technology, we think Kuwait Airways will have the insight they need to grow even further.
By working closely with our customers, like Kuwait Airways, Amadeus can help airlines succeed in this environment by using the increasing scale of computing power and storage capabilities to analyse multiple and complex data sources. With the cut over due in Q2 2017, Kuwait Airways will be using the key capabilities of the Amadeus Performance Insight Suite to deliver data insights, whilst also driving efficiency and cost-effectiveness across its business – becoming the first airline in the Middle East to benefit from the Performance Insight technology.
Data insights, from sales optimisation to improvements in flight operations, can be displayed in a programmed and easy-to-read dashboard. This will give Kuwait Airways’ executives instant visibility and tailored insight, which will ultimately support faster, more effective decision-making.
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